NEOMA's world

Consumers give AI online shopping the thumbs down!

Let AI help us do our shopping? Great idea! Let it control our choices? No way! A study with 1,700 consumers.

Navigating conflicting ideas: collaboration in the digital age

The digitalisation of the company is changing the way professionals work and interact with each other. Research.

The virtual agents that pass unseen

Virtual agents are smart, AI-derived digital entities… and they’re spreading rapidly. How will they develop?

Ecological transition in Champagne with Caisse d’Epargne Grand Est Europe

With the Chair in Bioeconomy and Sustainable Development at NEOMA, CEGEE co-organised a special evening event.

Captor, master, stalker, seducer: the four deadly sins of smart objects

Consumers who reject smart objects and services lump them together as negative social figures.

New skills needs, new pedagogic methods

New teaching methods, between proper use and the right mix. How does it apply to NEOMA courses?

The theatre method for future multicultural managers

Language teaching gets a boost at CESEM: students perform a play in 9 languages!

Artificial Intelligence, moving towards augmented human intelligence

Alain Goudey, associate dean of digital technology at NEOMA, offers his perspective.

The positive impact of AI and data on supply chain sustainability

How a data-driven culture and the adoption of AI technologies act as a catalyst to boost corporate sustainability?

Fanny Moizant : environmental responsibility at the heart of the company

The boss of Vestiaire Collective was a guest at the "Rencontres inspirantes" on the Reims campus.

NEOMAtinées: creating synergies between research and businesses

A new meeting point for highlighting the positive impact of academic research on businesses

The AACSB rewards NEOMA for its innovation for the 4th time

The generative AI acculturation initiative wins the Innovations That Inspire award.

NEOMA’s Startup Lab : Graduates Incubate 1/4

First episode in this series: a focus on start-ups investing in the services and entertainment.

Discover the 2022-2023 School Report

Read about the highlights and successes of NEOMA's year.

Crowdsourcing: the potency of letting participants choose their own reward

A solution to improve the quality of contributions, according to a NEOMA researcher.

Crowdsourcing: what’s the optimum monetary reward for attracting top participants?

How to adjust the size of the reward to boost participation and quality of the suggestions submitted to companies?

NEOMA iLearning awarded by the CGE

Conférence des Grandes Ecoles awards the importance of NEOMA’s innovative pedagogy

AI is challenging the way we teach: it’s our job to adapt!

Spotlight on ChatGPT and its impact on higher education with Alain Goudey, Associate Dean for Digital at NEOMA

Digital or ecological: do you have to choose?

A study has shown how adopting these two transformations in tandem benefits a company’s performance.

Immersive Virtual Reality in Executive Education

An augmented learning experience thanks to an immersion in a real business case. Video.

English course in the metaverse

TEMA students spent an intensive week of English immersion where fiction meets reality…

AACSB selected NEOMA Interactive Learning courses

And thus recognised the School as one of the world's top 25 institutions for educational innovation

Digital, environment, sharing economy: the major challenges for supply chain

For its 20th anniversary, the AIRL-SCM brought together the major players in the supply chain on the Paris campus.

Marianna Russo receives the EEX Group Excellence Award

With this award, European Energy Exchange (EEX) distinguish impactful research papers.

Managers: the skills to develop in 2023

Massive digitalisation, transition, an uncertain world... How does NEOMA prepare managers?

Boost your business: play games with your employees!

Offering employees game-like experience on mobile devices is good for employee engagement and turnover.

ChatGPT or CheatGPT: how to manage assignments and exams?

From banning to using ChatGPT, Alain Goudey, our DGA Digital, asks about the right measures.

Hackathon PGE: 4 days to create an enterprise project

In January, PGE students had 4 days to innovate. The partners: Amazon and Saint-Gobain.

An escape game for learning Spanish

The new entertaining and effective learning experience offered to Global BBA and CESEM students.

Coopetition and innovation: managers hold the key to success

Companies need ambidextrous managers who can make the most of pooled resources.

The metaverse: a world explained through questions

Alain Goudey, associate dean in charge of digital technology, discusses the main challenges of this innovation.

“iLearning” Courses: When the student becomes the hero

A pioneer in educational innovation, NEOMA is rolling out new scripted and interactive courses.

Ana Colovic published in PAR, a five-star listed journal

NEOMA professor's article dedicated to post COVID solutions published in Public Administration Review.

Digital Ethics with Sopra Steria Next

Class with a senior consultant of a consulting firm working on digital transformation for TEMA students.

Solving complex problems: 2022 DySES Conference at NEOMA

On 5 to 7 October, 2022, NEOMA Rouen campus welcomed international academics and professionals.

Why the Tech Giants are interested in the Metaverse

Three possible reasons: commercial, sociological and technological. By F. Duvivier and J. Yang, professors at NEOMA

VIVATECH 2022: the students invited by NEOMA #3

The Viva Tech exhibition is a glimpse of the world of tomorrow. Ideal for our students.

VIVATECH 2022: THE INCUBATED INVITED BY NEOMA #2

The Expat Facilities team takes us to the heart of Europe's number one Tech & Startup event.

VIVATECH 2022: THE INCUBATED INVITED BY NEOMA #1

Louis Gandon, co-founder of Business2gaming, takes us to the heart of Europe's number one Tech & Startup event.

5 things to know about NEOMA CODING SCHOOL

A tool for training in code and its languages, a skill that has become essential for students and graduates.

CleverConnect : “AI creates bridges between professions and skills”

NEOMA’s virtual campus wins international “Best Innovation Strategy 2022” award from AMBA

What place does AI have in a company’s day-to-day management?

Innovation and development: how to protect your ideas from theft?

The "internal link strategy" to protect yourself from knowledge theft and strengthen your performance. Video

Crowdsourcing : how can you improve the creativity of the crowd ?

Under what conditions can crowdsourcing generate real innovations?

Innovation, the key to competitiveness in business services

Being innovative: the key to long-term competitiveness in Professional Services industry

Environmental innovations challenged by their own uses: the example of bioplastics

Based on what criteria can we be certain that an innovation is environmentally beneficial?

The digital economy: an ambitious plan to tame the digital giants

A short decision-making guide on launching a mobile application

Deploy a launch strategy adapted to your company

Supporting the teams and talents for Innovation

Exchanges between top executives at Google, Zalando, Deutsche Telekom and Spotify.

Blockchain and Cryptocurrencies: three years after the dizzying rise of Bitcoin

How can a currency that is based on "nothing" seriously consider prospering?

Forecasting the influence social networks on demand: The Matrix case

Managers must develop new approaches to anticipate demand. Red pill or blue pill?

Should executive’s variable compensation be indexed to the CSR criteria?

A governance lever that is increasingly common within companies. Research findings shed light on the subject.

HRM, recruit Gamers for management positions !

When will Fortnite be used as a job interview? by Oihab Allal-Cherif, NEOMA professor

Digitalisation and new entrants: what is the impact on banks?

Retailers, telephone operators, GAFA: new players are pushing banks to adapt.

What impact is the digital transformation having on the finance industry? [Video]

Mobility: a sector in need of innovation?

Co-planning, space train or electric scooter sharing, the creation of startups is exploding in this field.

Outside-in open innovation and performance: 3 stars paper by Mehdi BAGHERZADEH NIRI

Open Innovation in Businesses: A Project-Level Approach